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Solving Complex Problems: I simplify the chaotic, making solutions clear, intuitive, and user-centered—especially when the challenges are complex.

Sustainable Solutions: I design for the long term, creating scalable, sustainable solutions for digital transformation and workflow optimization.

Collaborative Leadership: I lead with hands-on, collaborative efforts that blend design, strategy, and technology, while staying deeply involved in the creative process.

Purpose-Driven Work: I’m passionate about using design to create positive change, with a focus on tech for good, financial solutions, climate action and healthcare.