Kidfolio, Blockchain based gifting platform
,
Role
Product Design Strategist
Jul, 2022 - Feb, 2023
Skills used
Brand Strategy
Presentation Design
Product Design
Product Marketing
Product Strategy
Prototyping
UX Design
User Research
Experience
I was involved from inception to launch (0 -> 1)
Empowering next generation gifting
Gifted (by Kidfolio) redefines gifting with a blockchain-powered, micro-investing approach. Unlike traditional models like Greenlight or GoHenry, Gifted democratizes gifting on a global scale, enabling meaningful, long-term value through cryptocurrency.
My Contributions
Due to an NDA, I am unable to share specific project details publicly. However, my role encompassed branding, product strategy, UX design, and prototyping. I collaborated closely with the founder on budget-constrained, guerilla methods for user research and branding.
Outcomes
Gifted has become a pioneering approach in crypto-based micro-investing, setting the stage for future capstones in the blockchain space.
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